You relish the grace of reading a personal, ad-free news service if you subscribe to free digital news via RSS (Really Simple Syndication). Syndicated newsfeeds have been a best-kept secret of savvy Web surfers and bloggers, but they're getting more popular. Maybe you've dreaded the day that ads crept into the RSS space, and that time is on the horizon. The Washington Post is among the news bigwigs about to serve ads through its syndicated newsfeeds. Marketers are pondering how digital publishers can turn their RSS channels into revenue streams. But news junkies can take heart that most online content providers are still scrambling to get ads on their Web pages and have barely woken up to profiting from RSS.
Comments